Sunday, January 07, 2007

Apprentice L.A. -- Episode 1

The Apprentice's move to Los Angeles from New York City wasn't the only change revealed in the Season 6 premiere. Half of the contestants live in tents. Trump has only one viceroy. And he didn't keep the goofy guy with no shot at winning around just to manufacture drama.

Trump opened the show by asking the contestants to introduce themselves to him and each other. During the introductions, Martin, a lawyer/professor from Atlanta, asked Trump if he could use the bathroom, making him the most obvious target in the whole group. Trump ridiculed Martin for his inappropriate comment. And Trump's lone viceroy, his daughter Ivanka, instructed Martin to "hold it."

Two alpha competitors emerged from the cast as they led the others in pitching the aforementioned tents. Once the tents were up, Trump asked the two early leaders, Frank and Heidi, to pick teams and serve as Project Managers on the season's first task.

Heidi's team narrowly triumphed in the first challenge -- selling car washes -- when they decided to roll up their French cuffs and dry some of the cars themselves. The winning team took up residence in a mansion, while Frank's losers were forced to live in the backyard tents.

After a sleepless night under the stars, the finger pointing began.

Several team members blamed Frank for setting the price too low and printing up handouts instead of signs that drivers could actually see from their cars. Frank attributed the loss to Martin's low number of sales. Since Trump already thought Martin was a goofball, finding any excuse to target him was probably a good idea.

In addition to living in the mansion with her team, victorious Project Manager Heidi got to sit next to Trump and Ivanka during the Boardroom and act as honorary viceroy. She and Ivanka had the same advice for Trump: Martin had to go.

Trump hemmed and hawed about possibly firing his fellow New Yorker, "Frankie," but he ultimately agreed that Martin just wouldn't fit in with the Trump organization.

I'm still somewhat stunned that Trump opted for the good of the company, instead of the drama Martin's prolonged presence would cause. Maybe the Apprentice really is different this season.

Next week, the teams design and model swimsuits. After all, that's what Harvard-educated lawyers and real estate moguls do best.

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